On today’s episode, Jessica Goodrum from NuñezMarketing talks to Daniela, Penji’s Partnership Coordinator about the concept of authenticity, particularly in marketing and business. Jessica and Daniela discuss the challenges of being genuine in business, the role of social media in shaping perceptions of authenticity, and how businesses can cultivate an authentic culture. They also touch on how authenticity can be perceived differently and how to balance genuineness with professional representation. The podcast also addresses the topic of women in leadership, discussing the unique perspectives women bring to the business environment, the double standards women may face, and the importance of creating inclusive and equitable workplaces. The conversation touches on issues like pay negotiation, workplace safety, and the need for both men and women to support each other.
Here are three things you’ll learn in this episode:
1. How to cultivate authenticity in your business and marketing.
2. The unique perspectives and challenges of women in leadership.
3. Real-world experiences and strategies for navigating workplace issues.
About Jessica and Rival Minds
- Website: https://www.rivalmind.com/
- LinkedIn: https://www.linkedin.com/in/jessica-goodrum/
✨Sponsors✨
Penji, the human-first creative subscription service for agencies and teams.
Enter code for 15% off your first month: FULLYMANAGED15