On today’s episode, Jenn Herman talks to Daniela, Penji’s Partnership Coordinator, about her journey to becoming the go-to authority on all things Instagram, emphasizing the importance of strategic thinking and understanding the platform's nuances. Learn valuable insights into measuring success beyond follower counts and discover the latest updates and trends shaping the Instagram landscape for businesses and creators alike.
Here are three things you’ll learn in this episode:
1. Evolution of Instagram Expertise: The evolving role of Instagram as a customer service and communication tool, and how businesses can effectively manage direct interactions with their audience.
2. Adaptation to Platform Changes: The strategic advantage of specializing in a specific social media platform to build deep expertise and authority.
3. Measuring Success on Instagram: How to identify the key performance indicators (KPIs) on Instagram that truly reflect your business goals, whether it's reach, engagement, saves, or website traffic.
About Jenn and her social media
- Website: https://jennstrends.com/
- Youtube: https://www.instagram.com/jenns_trends/?hl=en
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