Fully Managed

The Power of Connection & Mission-Driven Marketing

Episode Summary

On today’s episode, Dana Fluegge talks to Daniela, Penji’s Partnership Coordinator about how focusing on connection and mission can elevate your small business, nonprofit, or church. Learn actionable strategies that prioritize community engagement alongside effective digital and print approaches for lasting impact.

Episode Notes

Here are three things you’ll learn in this episode:

  1. Marketing Differences Across Diverse Sectors: Dana highlights the distinct marketing approaches needed for churches (community-focused, event-driven), nonprofits (mission and story-centric for donations), and small businesses (often product/service focused but with community integration opportunities).
  2. Prioritizing Community-Focused Marketing: Noble Media Fox emphasizes a community-centric approach for all clients, integrating local engagement and authentic storytelling to build stronger connections and foster support, even for small businesses.
  3. Balancing Digital, Print, and Community Strategies: While digital and community-based marketing take precedence, print serves as a supportive tool within a broader campaign, with a strong emphasis on genuine community involvement over purely transactional tactics.

About Dana Fluegge and Noble Fox Media:

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