On today’s episode, Dan Salganik from Visual Fizz talks to Daniela, Penji’s Partnership Coordinator about the importance of cultural understanding in marketing, especially when dealing with international clients. Working in B2B marketing and working with established companies rather than startups and many more things!
Here are three things you’ll learn in this episode:
1. Entrepreneurship and Agency Management: Dan shares his journey of starting Visual Fizz, including his background in entrepreneurship, experiences working at various agencies, and the decision to focus on established B-to-B clients. He also discusses the evolution of Visual Fizz and their approach to marketing in the digital age, including the use of AI.
2. Marketing and Business Tips: The podcast focuses on discussing marketing and business tips to assist listeners in their business journeys. Dan Salganik shares insights about Visual Fizz, a B-to-B focused agency, and his extensive experience in the marketing world.
3. Travel and Cultural Perspectives: The conversation delves into the importance of travel and how experiencing different cultures can influence one's perspective, particularly in marketing. Daniela and Dan discuss their own travel experiences and how it has shaped their understanding of global markets and work styles.
About Dan & VisualFIzz:
- Website: https://www.visualfizz.com/
- LinkedIn: https://www.linkedin.com/in/dansalganik/
✨Sponsors✨
Penji, the human-first creative subscription service for agencies and teams.
Enter code for 15% off your first month: FULLYMANAGED15