Fully Managed

The Future of Growth: Jo McKinney on AI, Human Judgment, and Why Strategy Matters More Than Ever

Episode Summary

Growth leader Jo McKinney joins the Fully Managed Podcast to unpack how AI is reshaping marketing, decision‑making, and the very structure of organizations. She shares why she left the CEO track to return to hands‑on experimentation, how agentic AI is creating entirely new “audiences,” and why brands must shift from sales signals to trust signals to stay relevant. Jo also breaks down the dangers of efficiency‑only thinking, the rise of autonomous workflows, and the mindset leaders need to navigate constant change.

Episode Notes

About Jo McKinney and Elemind Technologies / Board of Innovation: