On today’s episode, Amy Atkinson talks to Daniela, Penji’s Partnership Coordinator about turning crisis into opportunity, growing multiple businesses, and why being your *real* self is the ultimate marketing hack.
Here are three things you’ll learn in this episode:
1. Pivoting with Purpose: How Amy transformed a total business collapse during COVID into a thriving coaching brand—and why she never looked back.
2. Authenticity Wins: Why being unapologetically yourself is the secret weapon in digital marketing (and how pretending to be “professional” was holding her back).
3. Scaling Smart: How Amy balances multiple ventures, including a digital marketing agency, group coaching, and a property firm—with a strategy for moving clients between them.
About Amy and her social media
- Website:https://thefemtrepreneur.mykajabi.com/link-in-bio
- Instagram: https://www.instagram.com/thefemtrepreneur/
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