Fully Managed

Three B's: Behavioral Economics, Burnout, and Building a Business That Lasts with Melina Palmer

Episode Summary

We kicked off this episode with a game custom-made for Melina called “In This Economy,” where she gives her take on nostalgic products and whether they could thrive in today’s market. (Moon shoes? Blockbuster? You’ll want to hear her take.) We loved her answers so much, we turned one of them into a standalone reel – catch that over on our socials!

Episode Notes

In this episode, Melina dives deep into how she built The Brainy Business, what behavioral economics means for entrepreneurs and marketers, and how launching a podcast led to global recognition, book deals, and consulting work with major brands.

You’ll also hear:

How to build a podcast that generates real business

Tips to avoid burnout as an agency owner or entrepreneur

Why solo episodes are harder than they look

The importance of experimentation and letting go of what’s not working

And what to do before you take the leap from your 9–5

Whether you’re thinking about launching a podcast, scaling your agency, or just love brainy marketing talk – this one’s for you.