Fully Managed

Mastering Healthcare Marketing: Insights from Penrod's Expert

Episode Summary

On today’s episode, Matt Fiel, VP of marketing at Penrod, talks to Daniela, Penji’s Partnership Coordinator about having a go-to-market strategy, industry specialization, and the power of storytelling in marketing in the healthcare and life sciences industries

Episode Notes

Here are three things you’ll learn in this episode:

✅ How strategic messaging and branding can make or break a company’s positioning

✅ Why industry specialization helps businesses stand out and build authority

✅ How Penrod carved out a niche in the competitive Salesforce consulting space

About Matt Fiel and Penrod

- Website: https://penrod.co/

- LinkedIn: https://www.linkedin.com/in/matt-fiel/

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