In this episode, we chat with Martin Lien, co-founder of Bolt—a company revolutionizing the way businesses manage SMS infrastructure. Martin shares his journey from Norway to the U.S., the unexpected pain points he discovered in SMS delivery, and how those frustrations led to building a scalable, compliance-ready messaging ops suite. From WhatsApp to RCS, international regulations to AI’s role in telecom, this conversation is packed with insights for anyone scaling communications globally.
Three Things You’ll Learn:
Why SMS infrastructure is still stuck in the past—and how Bolt is solving the inefficiencies most businesses don’t realize they have.
The future of global messaging: How WhatsApp, RCS, and regulatory changes are shaping communication across markets like the U.S., Latin America, and Europe.
Why niche, pain-point-driven businesses win: Martin’s take on how deep industry knowledge and specificity give startups an edge in the AI era.