Fully Managed

Client Retention, Agency Culture, and the Business of People with Jon Tsourakis

Episode Summary

What do client relationships, team culture, AI, and smoking breaks have in common? Quite a lot, actually. In this episode of Fully Managed, Shannon sits down with Jon Tsourakis of Oyova to talk about everything from creating authentic agency-client relationships to firing clients who mistreat your team.

Episode Notes

John shares unfiltered insights from over 15 years in business — including lessons from failed ventures, controversial marketing takes, and how he gauges a company’s value based on its people.

In this episode, we cover:

Why long-term client success has nothing to do with performance metrics

The real impact of AI on agencies (and how most aren’t prepared)

Why culture, character, and cursing (yes, cursing) define business relationships

And the wildest marketing failures we’ve ever heard (yes, that one about the airline…)

This one’s full of sharp takes, business wisdom, and candid stories about agency life, leadership, and what it really means to manage people well.