In this episode of the *Fully Managed Podcast*, host Shannon Donnelly sits down with marketing leader and agency founder Janet Fenner to explore what truly drives modern brand success. Janet shares why human-centered storytelling, executive visibility, and authentic personality outperform rigid corporate messaging every time. She breaks down the power of creative risk‑taking, the importance of emotional resonance in campaigns, and why brands must highlight their people—not just their products—to build trust. With insights from 25+ years in marketing and a passion for thinking outside the box, Janet offers a refreshing, actionable perspective for marketers, founders, and teams looking to stand out in a crowded digital landscape.
About Janet Fenner and Defined Marketing: