Fully Managed
How Giving Back Fuels Long-Term Business Success
Episode Summary
On today’s episode, Michael O’Sullivan talks to Shannon, Penji’s Partnership Coordinator about building a strong relationships and focusing on impactful narratives, even in short-form video, can lead to long-term success. Plus, hear his insights on the value of giving back to the community for sustainable growth.
Episode Notes
Here are three things you’ll learn in this episode:
- The Power of Storytelling in Short-Form Video: Michael emphasizes the ability to create emotional impact and drive action through concise storytelling, even in video formats as short as one to three minutes, proving its effectiveness across various industries.
- Building a Business Through Relationships and Word-of-Mouth: Despite initial challenges in a new market, Michael's dedication to networking, building genuine connections, and delivering quality work fostered strong word-of-mouth referrals, sustaining his business for a decade.
- The Strategic Value of Giving Back to the Community: Michael highlights how pro bono work and community involvement, while not always providing immediate financial returns, can build valuable relationships, generate positive exposure, and ultimately contribute to long-term business growth and success.
Ready to unlock the secrets to impactful storytelling and community-driven growth? Tune in to hear Michael's inspiring journey and actionable advice!
About Michael O’Sullivan and Motivation Media Inc.:
✨Sponsors✨
Penji, the human first creative subscription service for agencies and teams.
Enter code for 15% off your first month: FULLYMANAGED15