Penji Partnership Coordinator, Shannon, talks with Landon Shefts from accessiBe about website accessibility, lawsuits that you want to avoid, what large corporations are doing for vulnerable populations, and more!
Penji Partnership Coordinator, Shannon, talks with Landon Shefts from accessiBe about website accessibility, lawsuits that you want to avoid, what large corporations are doing for vulnerable populations, and more!
Three things you’ll learn in this episode:
Importance and Growth of Website Accessibility:
The speaker highlights the increasing significance of website accessibility, driven by a rise in lawsuits and growing awareness. Initially overlooked, it's now seen as essential, akin to responsiveness in web design. The speaker's experience with Wix and later AccessiBe illustrates how the field has evolved from basic accessibility features to more sophisticated solutions that ensure websites are usable for people with disabilities.
AccessiBe’s Solutions for Web Accessibility:
AccessiBe offers various tools and services to enhance website accessibility. Their flagship product, the Access Widget, uses AI to assist with front-end and back-end accessibility features, including low vision mode, seizure-safe profiles, and keyboard navigation for blind users. The company also provides auditing and developer tools, file remediation, and user testing with people who have disabilities to identify and address accessibility issues.
Legal Implications and Business Benefits of Accessibility:
The conversation addresses the legal risks associated with non-compliance with accessibility standards, particularly for e-commerce, healthcare, and other service-based websites. AccessiBe’s tools help businesses avoid lawsuits and improve their website's usability, which can also enhance SEO and overall user experience. The speaker emphasizes the importance of proactive accessibility to prevent legal issues and make websites more inclusive.
About Landon Shefts and AccessiBe