In this episode, creative growth CMO Jack Dalrymple breaks down what founders get wrong about identity, why building in public is now a competitive advantage, and how Gen Z’s values are reshaping modern marketing. Jack shares the mechanics behind community‑first growth, co‑creation, and the psychology that drove 7,000 Discord signups in 48 hours. We also explore what SaaS and AI companies can learn from gaming, how to build trust in fast‑moving markets, and why transparency is the new brand currency.
About Jack Dalrymple and Cap and Cut